SOME OF THE BRANDS WE WORK WITH.
Agora Inc.
Primavera Skin
Stopless Inc.
Xmark Labs
Rozada
Communica
WHY DO YOU NEED AN ICONIC NAME?
Create Desire
ATTRACT CUSTOMERS & INVESTORS
Lead the Category
WIN AND LEAD YOUR MARKET CATEGORY
Save Money
LOWER CLIENT ACQUISITION COSTS
Become iconic
STAND OUT FROM THE COMPETITION AND LAST
WHAT OUR CLIENTS SAY
Mara has been an advisor and thought leader to me as I have explored branding for my consulting business. She taught me that a brand has a personality. Whether it is your company name or product; you must create an emotional connection with your audience. Mara explained this with great case studies so I could make the connection to my business.
Also, I have had Mara as a guest on a live stream event. She demonstrated such command of branding strategy that the audience thought they had been through a master class.
Whatever your strategic needs are for branding, Mara can make your company and product stand out from the crowd.
WHAT OUR CLIENTS SAY
Mara is a brilliant creative. Having worked with her over four cohorts with the Founder Institute (the world's largest pre-seed accelerator), I have seen her provide direct and powerful feedback to close to a hundred startups.
Working with her at Communica she provided a rebranding of one of our core services. The whole process was a pleasure as she challenged us with evocative ideas which communicate the value we bring to our clients in a memorable way.
WHAT OUR CLIENTS SAY
It was a pleasure working with Mara and her talented team at Citronade to name our flagship technology show, Techtonic, which is focused on the latest breakthroughs in the world of tech. The agency has a strategic understanding of setting the narrative in a way that brings tremendous value to the client, and they were able to articulate that in a way that got our executive leadership excited.
The whole experience was a pleasure, as we were challenged to view the project as more than a simple name for our show, but rather as defining a memorable brand that would encapsulate the value we bring to our viewers. The process challenged and inspired us in new ways and ultimately resulted in a suggestive, powerful, evocative name. We can’t recommend them enough!
We chose "Techtonic - Break. Shake. Make." out of numerous incredible name and slogan proposals because it signifies a groundbreaking tech movement--a quest to better understand the world of real-time communication and to understand the technology that is evolving at an exponential rate.
WHAT OUR CLIENTS SAY
Names are powerful. While a bad name may not kill a product, service or company, a great name will certainly lift it up. Mara understands this in a way I just don't encounter very often.
My company engaged Mara for a somewhat tricky-to-name product line. As we went through her process, she continually provided guidance and insight. She also pushed us (in a good way) to explore new ideas. We pursued several different directions, almost all of which we had not previously considered.
Last, but not least, she made the whole process fun. The end result is novel, speaks to what we do and combines multiple elements of what we stand for. I'm excited to launch the product.
TL;DR: Mara is great to work with, understands naming and branding, and will deliver what you need. I look forward to working with her again soon.
WHAT OUR CLIENTS SAY
"Mara was super kind and helpful with us, helping our young startup company choose the name for our gamified app.
She brought up her relevant knowledge and experience about naming and she did it in a time effective and targeted way. In just a few meetings we had a good understanding of what we had to take into account in order to get a good name.
Also, she has been incredibly responsive and arranging meetings with her has been very easy in spite of the time difference."
WHAT OUR CLIENTS SAY
"Worked with Mara and her team to name and launch our aesthetics salon, Primavera.
They explained why I should look for inspirational names that don't describe my service but are visual, memorable, and establish an emotional connection with my target audience.
My clientele loves the name and its youthfulness!"
WHAT OUR CLIENTS SAY
"Mara's team worked with me for the rebranding of my leadership development consultancy. Mara's approach was highly personalized and her deep naming and branding insight redefined my core branding and strategy, powering a new name for my company.
I enjoyed our collaboration and warmly recommend working with her and Citronade for your naming and branding needs.
I honestly couldn't be happier!"
WHAT OUR CLIENTS SAY
"Mara, our team thanks you for the excellent ideas you had in developing the products and finding the right brand for our business.
The names Rozada, Rose Kiss, and Vera Rosa will be words spoken more and more often by consumers. Thank you for your professionalism."
WHAT OUR CLIENTS SAY
"Mara has been a great instrument in the inception of our company Stopless.ai.
She helped us with the naming of the company Stopless. She created a top-class pitch deck, which was appreciated by a number of people.
She also designed our company website www.stopless.ai. A true testimony of professional ethics. We are very proud of her work. Thank you, Mara."
STRATEGIC CONSULTING $ ADVISORY
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